Sue Keith

About Sue Keith

After many years as a marketing leader and consultant in the telecom, technology, satellite and association sectors, Sue joined Ceres Talent to marry her passion for helping organizations build effective marketing strategies with her love of connecting great people. Sue started her career as an auditor for Deloitte & Touche and then made the leap to marketing when she joined MCI, followed by a succession of senior marketing positions at various telecom companies. She serves on the Board of Aspire! Afterschool Learning and the Marketing and Communications Committee for Northern Virginia Family Service (NVFS). She earned a dual major in Accounting and French from James Madison University and is a recovering CPA.

Podcast: Marketing Headcount Budgets for 2024

By |2024-05-07T14:17:16-04:00November 17th, 2023|Categories: Blog, Marketing Staffing|Tags: , , |

We're fortunate to know and connect regularly with Greg Kihlström, founder of "The Agile Brand with Greg Kihlström", the leading and award-winning marketing technology and customer experience podcast. With over 400 episodes and counting, Greg brings together thought leadership and compelling discussions with leading experts in marketing. We are [...]

Marketing Budgeting for 2024: Talent Acquisition Trends

By |2024-05-07T14:16:37-04:00October 12th, 2023|Categories: Blog, Marketing|

  In the constantly changing realm of talent acquisition, maintaining a competitive edge is crucial for businesses seeking to attract and retain exceptional marketing talent. As we approach the budgeting season for 2024, numerous trends are emerging to transform the methods organizations use to discover and onboard their most [...]

CMO Roundtable Roundup – Association Edition

By |2024-05-07T14:16:37-04:00September 18th, 2023|Categories: Blog, Marketing|Tags: , , , |

  The Washington DC Metro area is chock full of professional trade associations. Being headquartered in DC, we were overdue in gathering marketing leaders from the association world for a CMO Roundtable conversation with Doug Anderson of DCA Live. So, four association execs jumped on Zoom with us to [...]

The 2023 Association Tech and Innovation Leaders

By |2024-05-07T14:15:44-04:00September 7th, 2023|Categories: Blog, Events|Tags: |

Wednesday, September 27, 2023 5:30-7:30pm WeWork 1701 Rhode Island Ave NW Washington, DC Business Casual Attire   The DC region’s trade and professional associations are increasingly relying on cutting-edge technology to manage membership, market products, and drive revenue and engagement.  During the pandemic leaders in associations were further challenged to [...]

The 2023 Star CMO Awards Event

By |2024-05-07T14:15:44-04:00September 7th, 2023|Categories: Blog, Events|Tags: |

  We are proud to partner with DCA Live to host educational and networking events throughout the year. We were delighted to honor a group of exceptional Chief Marketing Officers and marketing leaders from the DC region's fastest growing and most exciting companies. We encourage our local network to [...]

Ask a CMO: Chris Jacobs

By |2024-05-07T14:16:37-04:00September 5th, 2023|Categories: Blog, Marketing|Tags: , , , |

In our latest edition of Ask A CMO, we interviewed Chris Jacobs, the Chief Marketing Officer of the Association of Governing Boards of Universities and Colleges (AGB). AGB’s mission is to provide guidance and thought leadership to empower college, university, and foundation boards and board members to govern with [...]

CMO Roundtable Roundup – Consumer Edition

By |2024-05-07T14:16:37-04:00August 31st, 2023|Categories: Blog, Marketing|

Earlier this month we hosted another CMO Roundtable with our partner, Doug Anderson of DCA Live, that featured consumer marketing leaders from four leading brands. Here are the key takeaways from our conversation: The need for direct marketers to understand analytics One of the key focus areas cited by [...]

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